Privacy Policy

Privacy Policy

This privacy policy describes how your personal data is collected, used, and shared when you visit lunaterra.co (the "Website") or make a purchase.

Personal Data We Collect

When you visit the Website, we automatically collect certain information about your device, including data about your web browser, IP address, time zone, and some cookies that are installed on your device. Additionally, we collect information about the individual web pages or products you view, which websites or search terms led you to our site, and information about how you interact with the Website. We refer to this automatically collected information as "Device Data".

We collect device data using the following technologies:

"Cookies" are data files that are placed on your device or computer and often contain an anonymous unique identifier. For more information about cookies and how you can disable them, visit http://www.allaboutcookies.org.

"Log files" track actions that occur on the Website and collect data such as your IP address, browser type, internet service provider, referring/exit pages, and date and time stamps.

"Web beacons," "tags," and "pixels" are electronic files used to record information about how you navigate the Website.

When you make a purchase or attempt to make a purchase through the Website, we also collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as "Order Information".

In addition to purchases, we also collect your email address if you choose to subscribe to our newsletter, so we can keep you informed about website updates and new products.

When we talk about "Personal Data" in this policy, we mean both Device Data and Order Information.

How Do We Use Your Personal Data?

Generally, we use the Order Information we collect to fulfill orders placed through the Website (including processing your payment information, arranging shipping, and providing invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen orders for potential risks or fraud; and
  • In accordance with the preferences you have shared with us, send you information or advertisements about our products or services.

We use the Device Data we collect to help us screen for potential risks and fraud (particularly your IP address) and more generally to improve and optimize our Website (for example, by generating analytics about how customers navigate our site).

Sharing Your Personal Data

We share your Personal Data with third parties that help us use your data as described above. For example, we use Shopify to power our online store – you can read more about how Shopify uses your Personal Data here: https://www.shopify.com/legal/privacy.

We also use Google Analytics to help us understand how our customers use the Website – you can find more information about how Google uses your data here: https://www.google.com/intl/en/policies/privacy/. You can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Additionally, we use GeoJS to determine which country you are from, so we can better understand you and make you exclusive offers. You can view their privacy policy on their website.

Finally, we may also share your Personal Data to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Data to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Do Not Track

Please note that we do not alter the way we collect and use data on our Website when we receive a "Do Not Track" signal from your browser.

Your Rights

If you are a resident of the European Union, you have the right to access the personal data we hold about you and to request that we correct, update, or delete this information. If you would like to exercise this right, please contact us through the contact information below.

Additionally, please note that we process your data to fulfill contractual obligations (for example, if you place an order through the Website), or otherwise to pursue our legitimate business interests as outlined above. Please also note that your data may be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Website, we will maintain your Order Information in our records unless and until you ask us to delete this information.

Changes

We may update this privacy policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Minors

The Website is not intended for individuals under 12 years of age.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at: info@lunaterra.co